Project: Makeup Experts Campaign

Artist. Experts. Absolute Legends. Sephora brought together some of the most renowned makeup artists and founders for a truly iconic campaign—and I was thrilled to be part of it.

Collaborating closely with my AD and ACD, I contributed to the creation of paid media videos, digital assets, and in-store materials. For the videos, I provided art direction on color grading and developed on-screen graphics to enhance the storytelling. I also designed vibrant, attention-grabbing site and email assets that featured dynamic photography of the makeup founders and their products, perfectly complemented by rich, beautiful colors. This campaign remains one of my favorite projects to date.